History

Ray Kubly, Founder of The Swiss Colony (now Colony Brands) turned his passion for the University of Wisconsin-Madison and Badger Athletics into a legacy that is unmatched for its rich history and unwavering support. Even with a brief pause due to the pandemic, Monroe Badger Days and it’s 67 year history continue to pay tribute to Ray, a UW graduate who was also the captain of the university’s cross country team during his time there and who later served on the Athletics Board.

Monroe Badger Days started with a simple invitation from Ray to his friends and business associates to join him for a round of golf in Monroe, Wisconsin, home to the headquarters of The Swiss Colony and Colony Brands for 95 years and counting.

Ray’s son Pat and the rest of the Kubly and Colony Brands families have continued this tradition which as grown into a two-day golf event, a themed party with live entertainment and a Badger Sports Preview dinner with UW’s head coaches.